Leading retail FX and CFDs broker ATFX has announced the appointment of Siju Daniel as the company’s new Chief Commercial Officer.
Siju Daniel brings a wealth of experience and expertise in the financial services industry, having spent over 20 years in senior executive positions globally. In his previous role as FXCM’s Chief Commercial Officer, Siju was instrumental in growing revenue globally. His deep understanding of the financial and regulatory landscape has positioned him as a trusted industry expert.
The appointment of Siju Daniel as Chief Commercial Officer at ATFX marks a strategic move aimed at driving the company’s global business growth. He will primarily focus on growing global revenue in the retail industry, which includes implementing customized global strategies and expanding into new global markets to achieve revenue growth. In addition, Siju will lead ATFX’s efforts to expand into new geographies. By identifying emerging markets with growth potential and developing tailored strategies for each market, it could help ATFX create a further step in its global presence.
“Joining ATFX is an exciting opportunity to combine my passion for innovation with a dynamic global platform. I am excited to embark on this journey, leveraging ATFX’s strong foundation to drive unparalleled growth and customer success in the ever-evolving financial landscape,” said Siju.
ATFX President Joe Li expressed his confidence in Siju’s appointment, saying:
“We are delighted to welcome Siju Daniel to the ATFX team as our Chief Commercial Officer. With his impressive track record and extensive knowledge of the financial services industry, Siju will play a vital role in guiding our global growth strategy. I am confident that his leadership and expertise will contribute significantly to our success and further elevate ATFX’s position as a leader in the online trading industry.”
The company added that the addition of Siju Daniel to the ATFX team exemplifies its ambition to attract top talent and strengthen its position as a global leader in the industry. It joins other recent high-profile appointments such as FX industry pioneer Drew Niv as Chief Strategic Officer for ATFX, Ergin Erdemir as new head of LATAM, Graham Morris as head of compliance for ATFX Australia, Linton White as regional head for ATFX Africa, Hormoz Faryar as Managing Director Institutional Sales and Aditya Singh as Director of International Business Development in ATFX MENA.
ATFX also said it is committed to investing capital in technology improvements, sophisticated marketing systems and robust infrastructure developments. These strategic initiatives, such as the application of blockchain technologies in customer service and AI-based solutions in e-KYC workflows, aim to enhance the market’s competitiveness and support its mission to provide world-class trading experiences. ATFX is poised to achieve long-term success and solidify its position as a dominant player in the global financial market.
About ATFX
ATFX is a leading global fintech broker with a local presence in 22 locations and licenses from regulators including UK FCA, Cyprus CySEC, UAE SCA, Australia ASIC and South Africa FSCA. With a strong commitment to customer satisfaction, innovative technology and strict regulatory compliance, ATFX provides exceptional trading experiences to clients worldwide.