Ant International and Capital A Berhad, owner of AirAsia, have formed a strategic partnership in various areas, exploring the integration of more local payment methods and providing payment orchestration services on Capital A’s platforms, working on digital marketing and sponsorship opportunities for the promote business development and work together to create inclusive and sustainable impact.
The comprehensive partnership covers collaborative initiatives between Ant International’s Alipay+ cross-border payment solutions, marketing and digitalization technology solutions, payment orchestration services and other business units, and flagship businesses under Capital A, including AirAsia, AirAsia one-stop travel platform MOVE and financial application BigPay.
Tony Fernandes, CEO of Capital A said:
“We are excited to embark on this transformational journey with Ant International. Their global recognition as a financial technology powerhouse, coupled with their unparalleled expertise, is poised to drive rapid growth for our fintech venture BigPay and our online travel application (OTA) AirAsia MOVE. Both entities are committed to agile expansion and this partnership promises to accelerate our collective mission to provide seamless financial services and affordable travel experiences to our customers around the world.
Yang Peng, CEO of Ant International said:
“We are very excited to join hands with Capital A to launch a new chapter of cross-industry digitization, based on the strong synergy between us. By leveraging Ant International’s innovative digital technology solutions and Capital A’s strong global ecosystem, we can offer more seamless services and differentiated growth paths for consumers and businesses in the region and beyond.”
Both sides agreed that AirAsia MOVE will work with Ant International to integrate Alipay+ e-wallets as payment options in MOVE’s payment flows and explore the use of various technical wallets, including solutions related to super apps, as well as for the development of mini program within the Alipay+ ecosystem.
In addition, AirAsia MOVE is set to work with Ant International and its partners to leverage its user base to promote AirAsia MOVE services, which could include targeted promotions, exclusive offers for Alipay+ partner wallet users and promotion on platforms for AirAsia MOVE services within the Alipay+ ecosystem. AirAsia MOVE and Ant International will also work on joint marketing and sponsorship opportunities for events such as UEFA EURO 20241.
The two sides also agreed that BigPay will become the latest Alipay+ partner wallet to enable its 1.5 million users to seamlessly pay when traveling abroad. It will also explore the use of Alipay+ Wallet Tech including fraud prevention and other innovative technologies to develop an even stronger super app.
Meanwhile, its airline entity AirAsia will leverage Ant International’s Airline Controller orchestration solution to increase payment efficiency, partnering with Ant International to enable acceptance of payment methods for online, offline and in-flight checkout.
“Ant International is committed to building a vibrant, sustainable future digital economy with our technology and cross-sector expertise. We look forward to expanding our partnership with global industry leaders like Capital A to improve the way people and commerce move around the world and build closer ties between communities,” said Yang.