Exclusive FNG… FNG has learned that seasoned FX industry marketing executive James Hughes has launched a new business called Prezco. Based in London, Prezco is a content solutions provider specializing in the financial services industry, with a focus on FX/CFD market content, broker training videos, written market analysis, as well as social media optimized content.
The new venture is co-founded by Tony Cross, who has spent the past 20 years running PR agency Monk Communications. Scope Markets is a client of Monk.
James Hughes was most recently Chief Marketing Officer (CMO) of Retail FX and CFDs broker Scope Markets, before leaving earlier this year. Prior to joining Scope Markets in 2019, James served as Chief Market Strategist at Axi (2017-2019), GKFX (2015-2017), eToro (2015) and Alpari UK (2011-2015). He started his career at CMC Markets, spending nine years (2002-2011) in various trading and analytical roles at CMC.
James posted the following note today on social media about the launch of Prezco.
We are pleased to announce the launch of Prezco, a provider of personalized marketing and training services for financial services providers. Founders James Hughes and Tony Cross have decades of experience in this field, having both worked for many of the world’s largest retail exchanges since the turn of the century. They have collectively recognized that there is room for a flexible and scalable solutions provider that can meet the unique needs of the industry. Whether off-the-shelf or evergreen, delivered in video, audio or text format, Prezco has the broad experience to facilitate anything from raw content to a turnkey social media or marketing campaign, in solving the problems faced by many developing brokers today.
Additionally, a unique partnership gives us access to a significant group of knowledgeable financial commentators to work with to create this content. This means we can offer a flexible line-up of talent that directly appeals to the audience you want to engage with.