Canadian fintech company Nuvei Corporation (TSX:NVEI) today announces the launch of its enhanced omnichannel payment solution for merchants and platforms.
Nuvei’s unified commerce offering, now available to customers operating outside of North America for the first time, enables businesses to effortlessly develop new customer payment experiences with greater control and unified analytics.
This proprietary, flexible solution supports merchants and partners by enhancing their payments offering across a wide variety of use cases. Businesses from various end markets including retail, restaurant and hospitality, travel and iGaming are leveraging Nuvei’s omnichannel technology to offer their customers an enhanced, convenient checkout experience tailored for each channel, however where consumers want to pay.
Philip Fayer, President and CEO of Nuvei, commented:
“A unified approach to cross-channel payments is increasingly critical for businesses to meet customer expectations, optimize revenue and accelerate growth. Combining industry-leading technology in online and retail payments into a single, truly integrated solution not only supports our existing customers in achieving their growth goals, but also opens up exciting new opportunities as we execute on our strategy to develop new use cases for the Nuvei platform and grow our overall addressable market.”
Nuvei’s omni-channel unified commerce solution aligns the best of gift card (“CP”) and card-not-present (“CNP”) technology for e-commerce, mobile and in-store transactions. This enables merchants to consolidate online and retail payment acceptance into a single, seamless integration for multiple jurisdictions, without compromising the flexibility needed to effortlessly adapt and scale payments to facilitate growth.
Additional features of unified commerce for consumers include the ability to purchase or add products to the shopping cart through one channel and modify the purchase or request a refund through another channel. Businesses can also run separate pricing, loyalty and incentive programs for online and physical channels.
Nuvei’s platform features a single view of comprehensive reporting analytics and insights on CP and CNP transactions, equipping businesses with the data needed to make the smarter, more informed decisions needed to optimize their payments holistically. Other streamlined features through a common API further streamline payments, including a single, consistent developer experience and centralized payment processing across all channels via token-generating transactions .
Nuvei’s flexible approach to retail payment hardware enables merchants to use the in-house, semi-embedded cloud solution’s Verifone Android terminals or adopt a bring-your-own-device model. Nuvei’s in-house solutions are built using the latest hardware technology and are fully customizable, enabling businesses to build custom value-added applications tailored to their unique needs.
In addition to accessing every element of full-stack payment technology through the same integration for multiple geographies, Nuvei’s global reach, including local acquisition capabilities in 50 countries and connectivity to 680 alternative electronic payment methods (APMs), enables businesses to scale their omnichannel payments internationally as they expand into new markets. Nuvei’s unique approach to global customer support from integration to geographic expansion further simplifies the pursuit of growth.
Fayer continued:
“As businesses expand into new markets, they are increasingly looking to partner with payment providers that can eliminate complexity while offering the flexibility and insights to optimize growth. Omnichannel payments are complex, so it’s imperative for customers to work with a partner who understands their business to optimize revenue and customer experience. Our multi-channel solution enables businesses to reach customers through payments on every channel effortlessly.”