The leading Swiss online banking and brokerage company Swissquote has announced the continuation of its partnership with the UEFA Europa League and the UEFA Europa Conference League for a further three seasons.
Swissquote said it looks forward to sharing the excitement of the additional race days that the new racing format introduces. This dynamic partnership will further increase Swissquote’s brand awareness across Europe and deepen its connection with its valued customers. The sponsorship deal covers perimeter advertising and hosting at all 342 games per season, along with close collaboration on social media and online marketing.
“Our partnership with UEFA has already significantly improved Swissquote’s brand awareness across Europe, turning fans into loyal customers. The extension of this agreement ensures our continued success,” says Swissquote CEO Marc Bürki (pictured top right). “Football represents the passionate competition, the pursuit of triumph and the spirit of excitement shared by all. These are values that are perfectly aligned with our company and our partnership with clients. We are excited to renew our support for their favorite teams and meet them on the pitch.”
Swissquote, the Swiss market leader in online banking, was the first online bank to enter into an exclusive partnership with UEFA in 2021, initially for three years. Since then, the company has developed further dynamically both in Switzerland and in Europe. Massive media coverage of the two leagues across Europe supported Swissquote’s international expansion.
Guy-Laurent Epstein, UEFA marketing director (top left), says:
“We are delighted to continue to have Swissquote as a sponsor of the UEFA Europa League and UEFA Conference League for the new competition cycle, which will include the new format of the league stage. Our partnership has proven successful for all parties, so we are very pleased to continue working together as we embark on the next phase of our journey.”