Visa Canada has announced a new alliance with Plug and Play, one of the world’s largest accelerator and venture capital firms.

As a founding sponsor, Visa will support Plug and Play’s entry into the Canadian fintech market and together create a platform that will enable fintechs to flourish.

Through this partnership, fintechs will have access to the power, scale, trust and security of Visa’s global network. They will also be invited to exclusive, interactive events where they can learn, collaborate, network and connect with new partners to grow their business.

“Fintechs spark and enable innovation—they can enhance our capabilities, help clients reach new audiences, and challenge us constructively. At Visa, we embrace fintech – big and small,” said Chris Ferron, head of digital partnerships and fintech, Visa Canada. “As a leader in digital payments, we work with fintechs to shape the future of payments through strategic partnerships and product offerings that help push the boundaries of payment technology and user experiences. We look forward to working with Plug and Play to advance the mission of fintechs and make it easy to move money.”

This relationship builds on Visa’s successful partnership with Plug and Play in the US, which launched an Inclusive Fintech Accelerator program to help drive diversity and inclusion in the sector by addressing some of the unique challenges faced by diverse founders in the industry of technology. Founders selected to participate in the program receive access to Visa products, APIs and information.

“Our joint efforts with Visa will enhance the impact of fintech startups across the region in Canada,” says Saeed Amidi, founder and CEO of Plug and Play. “Together, we will demonstrate our commitment to driving innovation and supporting the development of breakthrough ideas in the global business community.”